Eisenberg on WOM

By Mike Davison

Check out parts 1 and 2 (posted today) of Bryan Eisenberg’s look at the rise and rise of WOM. Makes for an interesting introduction to the space.

http://www.clickz.com/experts/crm/traffic/article.php/3615076

http://www.clickz.com/experts/crm/traffic/article.php/3618376

Happy reading…

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Brought into the world on Friday, July 7th, 2006 and filed under Uncategorized.