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Firms have a very low involvement in the blogosphere - only 5% are active in the space according to Web Trends commissioned report. As eMarketer says in their coverage, analysing the space to gain insights into what the brand experience is from the consumer perspective as well as empowering consumers to talk more online are certainly areas of involvement [...]
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Talk about opening a can of worms. With all the censorship issues around Google’s main listings, how is this going to work?
http://blogoscoped.com/archive/2007-08-20-n25.html
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Check out these recent results from searches to US photo sharing sites. The results are pretty surprising. Look at the dominance of Photobucket!
Thanks to LeeAnn Prescott and Hitwise.
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Social search engines. A new paradigm? The concept has great potential. Here’s one in beta.
MySidekick is a social search engine that allows people to find and submit web pages that are then automatically tagged with terms used during the search session. These tagged pages are then anonymously shared with the mySidekick community to provide better [...]
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Interesting paper from the University of Maryland on the Twitter phenom. Some fascinating insights into membership geography, network growth as well as some drilldown evaluation of The Scobleizer’s interactions on-site.
Paper can be downloaded here.
