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1000heads ethicist, Sylwia Presley has jumped headlong into the fray of organising duties with OSS Watch, Apache Software Foundation and Torchbox to pull together BarCamp Oxford 2009!
BarCamp Oxford ‘09 is set to begin with an evening meal on Saturday 4th April and then roll into full swing throughout Sunday 5th at the University Club. [...]
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This is how not to do consumer engagement folks. Below is the start of a truly bizarre conversation between Ryan Air staff and a blogger who posted about a bug he thought he’d found on the Ryan Air website.
“you’re an idiot and a liar!! fact is!
you’ve opened one session then another and requested [...]
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It’s been a very busy few days for the Heads. On Wednesday Robbie, Dons and Col attended Amplified 09 in Haymarket where they joined in all kinds of workshops and debates around the future of online video, managing social identities, future innovations and much, much more, with 300 of the most switched on and creative [...]
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As we keep telling clients that they need to become conversational within as well as without, by learning how to turn their employees into brand advocates and transform their internal comms into a creative, collaborative social network all of its own, we’re careful to walk the talk ourselves.
Having experimented with platforms such as Wikis (not [...]
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Really interesting piece in the NY Times about how Tropicana learned a lot from listening to its most active customers online.
Tropicana advocates recently rose up in defiance of a new line of packaging, brought in by marketing execs to modernize the brand. Tropicana listened and acted, removing the new line of packaging and returning [...]
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The Word of Mouth Marketing Association run a series of Wednesday webinars to give brands, agencies and any other interested folk a crash course on the state of the WOMosphere, and tomorrow I will be leading the discussion with my presentation Talk @ or Talk 2.0: conversations matter. In an industry where there are [...]
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I’m currently helming a discussion in the Guardian, on why books can be refreshingly anti-social media - come and join in. Not that I’m not an utter geek, compulsive social media-ee and relentlessly noisy evangelist for the wonders of sharing and talking, of course… it’s just that sometimes all of us want to feel that [...]
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One good thing about the media’s Twitter mania is that some provocative people are starting to comment on the behaviour behind social media tools. Cue psychologist Oliver James in the Times:
“Twittering stems from a lack of identity. It’s a constant update of who you are, what you are, where you are. Nobody would Twitter [...]
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Surely the shut-down of Bud.TV, Budweiser’s massively expensive and embarrassingly ineffective video-hosting microsite, marks the end of brands spending millions of bucks on over-designed destinations with locked-down content? When distributed UGC through public platforms has become the way to share and spread creativity and comment, why would anyone want to silo and brand content so [...]
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London has it, Birmingham has it, Cardiff, Manchester and Brighton have it, and now ladies and gentleman Oxford has it too! Yes, the famous Tuttle club, also known as Social Media Café, is coming to Oxford; and Col and Donna, two of 1000heads’ finest, are at the helm.
Interested in coming along? We’d love [...]
