There are many reasons to talk about Twitter bubbling to the surface of the online news waves day after day. This is by far one of my most favourite yet. I give you Twitter user @astro_mike! He’s only a flipping NASA astronaut. As a specialist for STS-215 (I have no idea what this means but [...]
Love it or hate it, the internet has been long been a venue for those with outspoken views to gather, meet and spread their message to other like-minded individuals – with sites as popular as Twitter, MySpace and Facebook as open as any to the public airing of these fundamentalist views. This has come to [...]
Last week Amazon released the Kindle XL, an oversized version of its EBook Reader. This new addition to the range is suitable for textbooks, PDFs and newspapers, but appears to have received a lukewarm reception with ReadWriteWeb referring to it as ‘not a game changer.’ As if to compound this, RWW’s original article by Frederic [...]
Stan Schroeder at Mashable begins his post ‘Twitter search to become real search’ by stating that we already know the micro-blogging platforms search engine is often “faster and more relevant” than any other. Nevertheless, it is “very limited search engine”. Change is a-coming though. Twitter’s new VP of Operations, Santosh Jayaram, in conversation with CNET [...]
In the concluding part of my trilogy for marketing newsletter Tech Weekly, I tackle the thorny issue of sponsored conversation, pay per post and incentivised WOM, summarising the 1000heads approach that regular readers of this blog will know well: that brand evangelism is earned, not bought. Tastebud-tempting screenshot below, but click through here and register [...]
I’ve always been a fan of FriendFeed and here at 1000heads we regularly use it to network our brand evangelists and aggregate their content (have a look at our STA Explorers room). However, Gmail creator and FriendFeed co-founder Paul Buchheit has been explaining why he thinks the platform’s real time conversation capabilities will outstrip its [...]
As I’m sure we are all aware, Swine Flu is a danger and, it may, if some reports are to be believed, wipe out mankind as we know it… However, there are those taking the imminent threat less seriously than most. As a case in point, take the creators of the hoax link claiming that [...]
I’m still digesting all the good discussions from yesterday’s ‘Conversations That Sell’ conference, where I was presenting ‘Talk@ or Talk 2.0: Turning buzz into conversation’ alongside Jess from Contagious, who was talking about trends in digital marketing, and David Sable from Wunderman, discussing the dangerous seduction of data. The turnout was a great mix of [...]
