Nokia unboxing, pimped
By Molly FlattGreat Strategy blog kindly claims that we have ‘outdone ourselves’ with our recent social challenge for the Nokia E72. As their post explains, we took the tech community’s practice of ‘unboxing’ exciting new kit and added a conversational twist, sending trial devices out to Nokia advocates old and new but locking them in perspex boxes which could only be cracked using the code hidden in the poster within.

Well, I say ‘only’… Never underestimate the hunger of a Nokia lover…
Check out more of our Nokia projects and community at WOM World/Nokia.





