What is WOM?

By James Whatley

Diving into day two of our month long 10th birthday celebrations, we’re going to answer one of the longest-standing questions that we get asked almost weekly (if not daily)…

Exactly what is Word of Mouth?

Our creative team has been beavering away on a handy little infographic for your viewing pleasure -

Download the PDF from slideshare (recommended)

We’ll be getting a couple of these framed and put up in the office very shortly, in the meantime – if you’d like your very own version of this poster, leave a comment and we’ll get in touch when we start printing.

In the meantime take a look and let us know what you think, share and share alike :)

“Word of Mouth: The Most Powerful Force in the World!”

See you back here tomorrow, for more Birthday shenanigans…

Like this?

Brought into the world on Tuesday, July 6th, 2010 and filed under 1000thoughts, Creative, It's our Birthday!, Offline/Online, Stats & Research.

  • http://topsy.com/www.1000heads.com/2010/07/what-is-wom/?utm_source=pingback&utm_campaign=L2 Tweets that mention 1000heads :: The Word of Mouth People — Topsy.com

    [...] This post was mentioned on Twitter by James Whatley, Carl Martin, Mauricio Reyes, Lilian Mahoukou, Riccardo Webb and others. Riccardo Webb said: "What is Word of Mouth?"…really awesome infographic from @1000heads http://bit.ly/9HM1Pq [...]

  • http://real-url.org/twitted.php?id=17857730290 Twitted by _ElSwann

    [...] This post was Twitted by _ElSwann [...]

  • http://scottgould.me/ Scott Gould

    Yes, please!

    Order #1: Scott Gould

    This is awesome. Can't wait to have this up in my office too!

  • http://www.stuartwitts.com/ Stuart Witts

    Please, please may I have a poster when they're printed as I love it SO much :)

  • Toby downton

    Great infographic, loved the illustration, and really seemed to nail the concept. Blog added to reader!

  • http://ragsnram.com Raghuram S.

    I know I'm very far away (Malaysia), and yet, I want one, please!

    word of mouth is the most powerful mean of communication, and you guys really fit the phrase well! :)

    anyway, happy 10th!

  • Chris Hall

    this rocks… simplicity itself… posters please

  • GabrielleNYC

    “Where there's TRUST there's TALK” does it for me… everytime!!

  • http://twitter.com/GemmaWent Red Cube Marketing

    Yes yes yes please … you KNOW I love an infographic and this is my favourite yet (plus I can literally walk to the office to pick it up)

  • http://treypennington.com/2010/07/06/what-is-word-of-mouth-anyway/ What is word-of-mouth marketing

    [...] As part of their quite robust celebration of ten years of doing word-of-mouth together, my friends at 1000Heads put together a compelling info-graphic to clarify the phrase once-and-for-all. Visit 1000Heads for a complete definition of word-of-mouth marketing. [...]

  • http://twitter.com/DTeducationShow D&T Education Show

    Love it. 6 to 9 are great!

  • http://www.samsethi.me/ Sam Sethi

    Would also like this poster when available. Good work Mr Whately.

  • http://twitter.com/MattYoungMedia Matt Young

    Oh, that would loom good in my new office…. please?

  • http://twitter.com/hessiej Hessie Jones

    one of the best WOM infographics I've seen! very cool! Yes please I would love one!

  • http://twitter.com/hessiej Hessie Jones

    would love one thanks! One of the best examples I've seen yet of the WOM effect

  • http://www.johnnylaird.net/2010/07/1000heads-wom/ 1000heads WOM | johnnylaird

    [...] I’m massively impressed with 1000heads, who’s stuff I’ve stumbled upon through Likeminds, who are becoming one of my favo(u)rite inspirational cohorts of late. 1000heads – a hipper than hip Word of Mouth marketing agency – have done us all a favo(u)r by pulling together this wonderful infographic exploring and explaining how the whole Word of Mouth deal works. [...]

  • Johnny Laird
  • vijay

    One for me too ?

  • http://twitter.com/mrnitishkumar Nitish Kumar

    Great idea to be part of legacy and have a great treasure to have something such of course apart of the big treasure of memories we always will find in our heart about Womworld

  • http://avijoseph.wordpress.com/2010/07/06/the-word-of-mouth-people/ The Word of Mouth People « Avi Joseph

    [...] Word of Mouth People via 1000heads.com [...]

  • http://www.adonisdemon.com Abul

    That's a great way to describe WOM in 10 methods. The design ain't so bad either. ;)

  • http://adamreynolds.mp/ Adam Reynolds

    cracking stuff, can I have one please? :-)

  • http://twitter.com/katiemoffat katie moffat

    Me please, would love one. And I think I'll incorporate into training for @econsultancy when talking about WOM. good work. Katie

  • Kirk "Grumpy" Bateman

    10 years ? Wow congratulations !!

    Would love a poster for the office, would help get my point across sometimes :) otherwiseill have to get the PDF printed ;)

    Cheers

  • http://twitter.com/SimrenDeogun Simren Deogun

    Absolutely love it….my desk could use some sprucing up!

  • http://real-url.org/twitted.php?id=17966718321 Twitted by Kascha1

    [...] This post was Twitted by Kascha1 [...]

  • Ajkimmel2

    Thanks for this. See my reactions at http://www.connectingwithconsumers.net/

  • Alastair

    Yes please guys – Its an awesome graphic :)

  • http://ubelly.com Andrew Spooner

    Hey, I want in! Add me to the order list please.

  • http://twitter.com/jamespoulter James Poulter

    I'd like a couple for the office please j!

  • http://twitter.com/alv1nW Alvin Wong

    Could I have one please? :D

  • brynmorgan

    Really love this, great work. May I?

  • rafeblandford

    I'd be interested in having one.

  • Neil Cooper

    I would like a poster. I’ll clear a space on my office wall now…

  • http://twitter.com/adwood1984 Adam Woodley

    I think I should get one for the New York office!! :)

  • http://twitter.com/jonchoo Jon Choo

    Yes please! Thanks!

  • http://twitter.com/hardij Jennifer Hardi

    oh!!!! can I have one please please please pleaseeeee………..!!! *batting eyelashes*

  • http://twitter.com/hessiej Hessie Jones

    yes Please. I sent my response earlier. did you get it?

  • GeekComputers

    I would like one of those posters

  • http://farhanrehman.co.uk magitam

    Sounds great! Put me down for one!

  • http://www.1000heads.com/2010/08/weve-got-some-packing-to-do/ 1000heads :: The Word of Mouth People

    [...] my remember that to celebrate our birthday last month we pulled together this rather tasty ‘What is WOM?’ infographic [...]

  • http://www.brandshandy.com Tim Banks

    I want of those – purlease

  • http://twitter.com/ericwhelan Eric Whelan

    Ooooh yes please! What an awesome infographic!

  • http://twitter.com/ATSV Andy

    Can I grab one? It would be reet lovely.

  • felixhemsley

    Maybe if I commented in the right place! Would love a poster…pleeeease :)

  • Geoff Bannister

    Great graphic. I would love to have a copy too, please.

  • http://www.mobile-users.net Nirave

    Yes please!!!! Lol

  • Opelova

    I would love one as well!

  • Sina

    :) would love one.
    thank you!

  • http://whatleydude.com James Whatley

    Email me your address chap :)

  • http://whatleydude.com James Whatley

    Email me your address :)

  • http://whatleydude.com James Whatley

    Email me your address :)

  • http://whatleydude.com James Whatley

    Email me your address chap :)

  • http://whatleydude.com James Whatley

    If you’d like one, pop me an email with your address in :)
    james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    If you’d like one, pop me an email with your address in :)
    james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    If you’d like one, pop me an email with your address in :)
    james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    Happily :)
    Pop me an email with your address in and I’ll get it sorted – james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    Excellent stuff, drop me an email with your address in –
    james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    Sure Vijay, email me your address details to james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    Do you fancy a poster? ;)

  • http://whatleydude.com James Whatley

    Sure man, ping me your address and I’ll get one out to you – to james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    I think I remembered you saying you were on your hols lass, but when you’re back ping me an email and I’ll get one out to you – to james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    Sure Kirk, I need your details here – james dot whatley at 1000heads dot com – and I’ll get one out to you :)

    (it may even cheer you up!) ;)

  • http://whatleydude.com James Whatley

    Did I get your details Alastair? Ping me a note with your address in and I’ll pop one out to you – to james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    TWO?! TWO YOU SAY?! Jeeeezus… ;)

    (sure – just email me your deets to – to james dot whatley at 1000heads dot com)

  • http://whatleydude.com James Whatley

    Of course you can – email me your address and I’ll make sure you get one – james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    I knew YOU would ;)

    Email me your deets chap (I know we probably have them somewhere already but y’know, just in case and all that) – james dot whatley at 1000heads dot com

  • http://whatleydude.com James Whatley

    Sure Andrew, email your address to james dot whatley at 1000heads dot com and we’ll get one out.

  • http://whatleydude.com James Whatley

    Done! Email us your deets to james dot whatley at 1000heads dot com :)

  • http://whatleydude.com James Whatley

    Next time you’re home you can pick one up :P

  • http://whatleydude.com James Whatley

    Got it. Just need your deets now :)

  • http://whatleydude.com James Whatley

    Sure, happy to help a fellow geek – email your address to james dot whatley at 1000heads dot com and it will happen shortly :)

  • http://whatleydude.com James Whatley

    Sure, pop your address to james dot whatley at 1000heads dot com and it’ll happen

  • http://www.allaboutsymbian.com Rafe Blandford

    Rafe Blandford
    Greenbank
    Shepherds Hill
    Uckfield
    East Sussex
    TN22 4PX

    Cheers and thank you!

    Rafe

  • http://whatleydude.com James Whatley

    Happy to help Tim. Ping me your address details to james dot whatley at 1000heads dot com and we'll get right on it.

  • http://whatleydude.com James Whatley

    LOVELY STUFF.

    Ping me your details to james dot whatley at 1000heads dot com and you'll get one soon..

  • http://whatleydude.com James Whatley

    Sure thing Geoff. Mind sending me your delivery details to james dot whatley at 1000heads dot com? That'll get the ball rolling :)

  • http://whatleydude.com James Whatley

    Hey Nirave, email your delivery address to james dot whatley at 1000heads dot com and I'll get right on it :)

    Cheers!

  • Guest

    Totally!

  • http://whatleydude.com James Whatley

    Awesome. Ping me an email with your address in chap and I’ll get one
    in the post for you :)

  • http://jfourgeaud.wordpress.com/2010/09/01/arghhh-got-myself-cought-up-in-an-arg/ Arghhh.. got myself cought up in an ARG… « Mobile & Social

    [...] Cooperation between different actors of the ecosystem will help push the boundaries and the word-of-mouth will cover the expenses. All of these participate in building an amazing experience for consumers. [...]

  • http://www.symbiantweet.com/ Fakhre

    I want one!

  • http://twitter.com/WixEspanol Babel Wix

    Hell yeah, I'd really want one….do you send to Italy?

  • Billybacon

    very cool!!!! let's try….
    i want to put my hands in that beautiful poster!!
    :)

  • http://communitiesdnablog.com/2010/09/08/infografia-que-es-word-of-mouth/ Infografia: Que es Word of Mouth? « CommunitiesInABox

    [...] popular agencia 1000heads, especialistas en Word of Mouth Marketing, publicaron esta infografia hace un par de meses, y que segun ellos, responde a la pregunta que contestan muchas veces cada [...]

  • http://scottgould.me/the-key-to-delighting-customers-whatiswom/ The Key To Delighting Customers: #WhatIsWom – Scott Gould and Friends

    [...] James Whatley posted this beautiful info graphic on “#WhatIsWom” over the summer, I chomped at the bit to get my hands on one for [...]

  • http://www.spotlightideas.co.uk/?p=5198 50+ Top Social Media Infographics | Spotlight Ideas

    [...] What is WOM? Jul ’10 [...]

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  • http://kumablog.front35.kunstmaan.be/2010/07/06/what-is-wom/ What is WOM? | Kunstmaan Blog

    [...] More info: http://www.1000heads.com/2010/07/what-is-wom/ [...]