It’s been a busy week here at 1000heads, and it’s only Tuesday.
After the much-hyped Like Minds conference a couple of weeks ago several of our ‘heads, this one included, have launched themselves into March like it’s a whole new season.
Bounding around the world to different places, meeting new faces and reaching to brand new social [...]
Nokia is our longest standing client. The Nokia team are a pleasure to work with for many reasons, not least because they’re curious. They really think around and strive to understand the social and word of mouth space themselves, they blog about it, they attend its key events. This is so great because it means [...]
“This is the story of four people named Everybody, Somebody, Anybody and Nobody. There was an important job to be done and Everybody was asked to do it. Anybody could have done it, but Nobody did it. Somebody got angry about that, because it was Everybody’s job. Everybody thought Anybody could do it, but Nobody [...]
Yesterday, Molly wrote about the pros and cons of having and implementing a set of social media guidelines into your company. While this kind of policy is virtually essential to any modern day brand, the problems that arise more often than not spring out of employee reluctance to take part.
How do we change that?
Listening.
Photo credit: [...]
If I ran a shop, I’m pretty sure I’d want to turn a profit.
In fact, I’d want to make as much money as I could each day so I could retire early and live out my dream of running a Moose farm. True story.
But how would I do it?
I’d stock high quality products at better [...]
A couple of recent articles have posed a timely challenge to the concept of what sort of person is most important to a brand in spreading word of mouth. The three most likely qualities you will hear cited for ‘influencers’ is that they must be 1) highly active content creators 2) well connected with big, [...]
Assuming that nobody reading this is well over 400 years old, you won’t remember the year 1599.
This means, that if you want to know about the year which saw the first performance of Shakespeare’s Julius Caesar, then you’ll have to read about it. Maybe in James Shapiro’s book of the same name, maybe on Wikipedia. [...]
If you’re not yet familiar with Google’s next next-big-thing, Google Buzz, then have a quick look at the official vid below to get up to speed - or click through to one of the news, mobile and business sites which have been buzzing about Buzz for a while.
It all looks pretty exciting, but this new [...]
Picture the scene. A mangy, decrepit, hungry, exhausted ass (careful with that imagery) is dragging its sorry carcass along a dusty track.
via greg westfall @ Flickr
Suddenly, the ass espies a huge pile of grain on one side of the road. It can’t believe its eyes. Then it notices an equally large pile on the other. [...]
I love this quote by Andy Sernovitz:
“Social media is now a “how” question for businesses, not an “if.” Most brands have moved beyond the internal debate of if they should be involved in social media or not, and are moving on to consider how they will approach it. The early adopters have earned their early [...]
