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Brands should not aspire to be our friends, they should aspire to be brilliant.
OK, it’s a rather simplistic soundbite, but I honestly believe that a poorly defined ambition to ‘be social’ is leading many companies to compromise the quality of their consumer experience in favour of a sort of fuzzy online matey-ness. They follow the [...]
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Well, kind of…
According to Mashable the recent Old Spice campaign (yes, we’ve all heard about it - Ed) has “set a standard marketing experts will admire and follow in the years to come”, the site also reports that Old Spice sales have since doubled. Very impressive indeed.
It has to be said, this was one hell [...]
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This is a guest post from 1000heads intern, Pearl Sun.
Yesterday was the last day of my two week internship at 1000heads. I’ve learned quite a lot in a quick span of time, as they are probably one of the most organized creative studios I’ve ever worked with.
First impressions started off nicely as Michelle from HR [...]
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You may remember that to celebrate our birthday last month we pulled together this rather tasty ‘What is WOM?’ infographic -
You might also remember that we also promised posters to anyone who wanted one too…
Well, they’re here.
If you want one (and are yet to sign up) please go right ahead and leave a comment on [...]
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I found this website the other day. It’s called web.without.words. It’s awesome.
Below is the rendering of a certain famous website in their own style. Can you guess what it is? Click through for the answer…
It’s a simple enough concept. The web without words. Just blocks. It makes you look at something you possibly look at [...]
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We love stories at 1000heads.
We also love puns (heck, I do anyway). Which is why I smiled a little when reading about WiTHiNTENT today.
They’re a new company who take the trampled wreckage of tents from festival sites nationwide and turn them into bags and jackets of a distinctly waterproof nature.
This is good for several reasons, [...]
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We love them.
We really love them.
Sometimes, we just want to make you smile. Have an awesome weekend folks -
.
PS. If you love Fridays too, tell your friends…
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Yesterday The Washington Post published a fascinating article about 4chan, the notorious online message boards. 4chan was founded by a 15-year-old seven years ago as an anonymous, uncensored forum for Japanese anime fans but has grown to become a powerful and disruptive locus of anti-establishment collective action.
These are the guys responsible for the mass popularity [...]
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Unless you’ve been blissfully disconnected on holiday, chances are you’ll have noticed a rise in social media campaigns using ‘personalities’ to generate buzz.
Yes, we all love the Old Spice Guy (seriously, those abs make me happy however many times I see them).
For those not blissfully disconnected on holiday, here’s something for your imaginations
And Levi’s have [...]
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If you’re not already sick of it, be prepared to hear a lot more about transmedia in the next few months. As a recent article in Wired UK put it, “whether you consider this a revolution or evolution, transmedia storytelling is beginning to change the way that books, film, TV and games are being developed [...]
