So much stuff has happened this week we honestly don’t know where to start! Chronologically maybe? Yes, let’s give that a go.. Wednesday 30th November was the very last day of the month also known as Movember and it has to be said, the chaps in the office did us proud. Fully grown Mos spread [...]
I may be finally back in London, but my head is still half in Las Vegas, reeling from the information overload that was last week’s Word of Mouth Marketing Association (WOMMA) annual Summit. I was moderating an international panel on Global WOM Perspectives alongside Steven van Belleghem from Insites Consulting (Europe), Fernando Anzures from Talk Word of Mouth (South [...]
Burberry is an awesome brand. Not just because it is one of the chief reasons London can lay claim to being the world’s fashion capital right now. Not just because CCO Christopher Bailey comes across as such a lovely, down-to-earth chap. And not just because their spring/summer 2012 collection includes such gems as this gorgeous lapiz crochet [...]
Do you support a charity that uses social media to engage in a genuinely useful way? This week our good friend Steve Bridger, alongside his colleague Anne McCrossan, has released a report called The Charity Social 100 Index. The Index looks at each organisation’s strength of income; strength of brand and social performance across social [...]
Following up on our recent shortlist success with N8Producers (awards announced later this week!), 1000heads are proud to announce a further five shortlist placements for two separate pieces of work. First up, Behind the E7 In February of 2011, Nokia was launching its flagship enterprise phone: the Nokia E7. With more and more of their [...]
The success of our social recruitment work with Mars has left us pretty evangelical about its possibilities, and it looks like increasing numbers of HR and recruitment professionals are starting to source and engage with talent in a social way. Here in London Bill Boorman‘s #trulondon social recruitment unconferences are a good place to look [...]
I’m often asked for case studies of great social businesses, and I must admit that it can be a hard task. Many brands are doing elements of social business well – BestBuy’s customer service, say, or Deloitte’s social recruitment – but very few yet are demonstrating a thoroughgoing commitment to being social from the inside [...]
Got your attention? I thought it might… Perhaps a little much for a Monday morning, but Sex on Tap is what we’ve had on our minds for the past few months while we’ve been working with YouthNet, the UK’s leading online charity for providing advice, information and support to young people aged 16 to 25. [...]
This week I discovered a handy graphic from author Geoff Livingston that tracks the history of ‘influencer theory’. The idea of the influencer – that well-connected, vocal and trusted trend-setter who spreads advocacy and sales through his or her online network – has been hugely important in the development of social campaigns. However, it far [...]
For a Blade award no less. Why? Take a look: N8Producers Wrap Up from 1000heads/Nokia on Vimeo.
