This week, I claimed that companies like ours are the agencies of the future but somebody put me in my place by pointing out that 1000heads is a child of the last century. Day to day work normally gets in the way of reflection, but this made me pause for thought and consider the journey [...]
Last week, just before we headed off for our away day, 1000heads threw its doors open to help Comic Relief launch their latest awareness initiative, See Africa Differently. The aim of See Africa Differently is to change perceptions about Africa and help the world find out about all the great news coming from the continent, [...]
A certain little scandal in the UK right now involving The News of the World has left the nation’s journalism reeling, and posed some serious questions for the industry. How was this level of unethical behaviour allowed to happen? How do we prevent it from happening again? What are the standards of journalism now that [...]
It is a bitter sweet pill that we swallow today as we proudly announce our placement in the Reputation Online Top 100 Agency rankings. It’s great news that we came in ranked as the number one independent for our work in this space (and number two overall). But it is unfortunately tinged with sadness as [...]
1000heads’ unique social approach has always travelled well, particularly in North America. Indeed, we’ve been busting our hump helping our clients spread the word in the U.S. for the last six years or so. In that time we’ve worked with some great brands including Miele, Nokia, Veria, HGTV and even picked up some awards along the [...]
Five years old today – I said recently that ‘Twitter isn’t the be all and end all‘ but after watching that, you might be tempted to believe otherwise. Well done guys and happy birthday. Here’s to the next five/ten/fifty years of world-changing global communications. Follow 1000heads on Twitter
This afternoon, at the IAB’s ‘How to be safe and social‘ event, Malcolm Phillips from the Committee for Advertising Practice (CAP) pointed out that if a brand retweets a message from a user, then that content will fall under the soon-to-be-enforced CAP code. This tweet, from the awesome Tia Fisher, has been shared multiple times [...]
Back in December last year, we kicked off a huge global word of mouth campaign for Nokia entitled ‘N8 Producers‘. We’re about one week away from the final closing date and the standard of entries we’ve had in is absolutely astonishing. Covering off extreme sports, special effects and just plain awesome story telling (sometimes a [...]
You may have seen on the news that the government has commissioned Reg Bailey, Chief Executive of charity Mother’s Union, to chair an independent review into the commercialisation and sexualisation of childhood in Britain. Part of the review will involve looking at the impact of social media, brand ambassadors and “online marketing to children” in accelerating [...]
Before we get share all the great case studies, keynotes and insight we gleaned from the WOMMA (Word of Mouth Marketing Association) Summit 2010, we have to simply celebrate and say thank you to our team by highlighting the WOMMY Research Award we won for our #NokiaNav campaign. Collecting the award alongside Craig Hepburn, Global [...]
